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Lists & audience templates

Lists are named groups of contacts you add to and remove from yourself; audience templates are six ready-made segments you can turn on in one step. Both become campaign audiences.

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What you get

  • Add or remove people yourself, or let imports and automations do it

  • Pre-sale sign-ups land in a list named after the event

  • Automations can add to or remove from a list as a step

  • Six templates: Top buyers, Bundle buyers, Engaged, Recent, Local, New

  • Any list or template works as a campaign audience or a segment rule

What is Lists & audience templates?

Lists & audience templates give organizers and promoters two quick ways to group their Community. A list is membership you control: you add people from a filtered table, a CSV import, the subscribe form on My Page, a pre-sale sign-up (each pre-sale creates a list named Pre-sale: {event}), an automation step or the Audience API, and you remove them the same way. Lists are audiences for email and SMS campaigns, an automation trigger (Added to a list) and a segment condition (is in list). Audience templates are ready-made segment rules you can adopt in one step: Top buyers, Bundle ticket buyers, Engaged subscribers who opened in the last 30 days, Recent attendees from the last 90 days, Local audience and New contacts from the last 7 days. Templates stay live, so their membership updates as people buy, open or attend. Use lists when you decide who belongs, templates when a rule should decide for you. Top buyers is built on spend, so it finds the people who buy the most from you.

How it works

  1. 1

    Create a list

    Name it and add people from a filtered table, an import or a form.

  2. 2

    Let it fill itself

    Pre-sales, automations and the Audience API add members without you.

  3. 3

    Adopt a template

    Turn on Recent attendees, Engaged subscribers or another template as a live segment.

  4. 4

    Use it as an audience

    Pick the list or template when you send a campaign or build an automation.

Questions organizers ask

How do I create a contact list in Trybe?

Filter Community and choose Add to a list, or create one during a CSV import so everyone in the file joins it. Lists are also managed from the API keys settings when another tool writes members.

Where do pre-sale sign-ups go?

Into a list called Pre-sale: {event name} in Community. Use it as the audience for your on-sale campaign, then keep it for the next announcement.

Can an automation add people to a list?

Yes. Add to list and Remove from list are automation steps, and Added to a list is a trigger, so a list can start a welcome sequence. Trybe's ready-made automations are free, and you can also build your own.

What are the audience templates?

Six ready-made segment rules: Top buyers, Bundle ticket buyers, Engaged subscribers (opened in 30 days), Recent attendees (90 days), Local audience and New contacts (7 days). Adopt one and it stays live.

Should I use a list or a segment?

Use a list when you want to decide who belongs, for example VIPs or an imported file. Use a segment when a rule should decide, for example everyone who attended in the last 90 days.

Can I email a list?

Yes. Lists are campaign audiences alongside segments, subscribers and event participants. People without email consent are skipped with a warning, and duplicates across audiences are removed.

Related features

  • Segments

    Live audiences built from rules: people join and leave on their own as they buy, open, attend or move

  • Pre-sale sign-ups

    Collect emails and phone numbers before tickets go live, so launch day starts with a list, not from zero

  • Automations

    Flows that run on their own when fans follow, buy, abandon a cart or have an event coming up

Previous

Segments

Next

Behaviour filters

Try it on your next event

Free for organizers hosting on Trybe. No credit card, two-minute setup, works in English and French.

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