Lists & audience templates
Lists are named groups of contacts you add to and remove from yourself; audience templates are six ready-made segments you can turn on in one step. Both become campaign audiences.
What you get
Add or remove people yourself, or let imports and automations do it
Pre-sale sign-ups land in a list named after the event
Automations can add to or remove from a list as a step
Six templates: Top buyers, Bundle buyers, Engaged, Recent, Local, New
Any list or template works as a campaign audience or a segment rule
Lists & audience templates in detail
Lists & audience templates give organizers and promoters two quick ways to group their Community. A list is membership you control: you add people from a filtered table, a CSV import, the subscribe form on My Page, a pre-sale sign-up (each pre-sale creates its own list, named after the event), an automation step or the Audience API, and you remove them the same way. Lists are audiences for email and SMS campaigns, an automation trigger (Added to a list) and a segment condition (is in list).
Audience templates are ready-made segment rules you can adopt in one step: Top buyers, Bundle ticket buyers, Engaged subscribers who opened in the last 30 days, Recent attendees from the last 90 days, Local audience and New contacts from the last 7 days. Templates stay live, so their membership updates as people buy, open or attend. Use lists when you decide who belongs, templates when a rule should decide for you. Top buyers is built on spend, so it finds the people who buy the most from you.
How it works
Create a list
Name it and add people from a filtered table, an import or a form.
Let it fill itself
Pre-sales, automations and the Audience API add members without you.
Adopt a template
Turn on Recent attendees, Engaged subscribers or another template as a live segment.
Use it as an audience
Pick the list or template when you send a campaign or build an automation.
Questions organizers ask
How do I create a contact list in Trybe?
Filter Community and choose Add to a list, or create one during a CSV import so everyone in the file joins it. Lists are also managed from the API keys settings when another tool writes members.
Where do pre-sale sign-ups go?
Into a list in Community named “Pre-sale: your event name”. Use it as the audience for your on-sale campaign, then keep it for the next announcement.
Can an automation add people to a list?
Yes. Add to list and Remove from list are automation steps, and Added to a list is a trigger, so a list can start a welcome sequence. Start from a template or build your own on the canvas.
What are the audience templates?
Six ready-made segment rules: Top buyers, Bundle ticket buyers, Engaged subscribers (opened in 30 days), Recent attendees (90 days), Local audience and New contacts (7 days). Adopt one and it stays live.
Should I use a list or a segment?
Use a list when you want to decide who belongs, for example VIPs or an imported file. Use a segment when a rule should decide, for example everyone who attended in the last 90 days.
Can I email a list?
Yes. Lists are campaign audiences alongside segments, subscribers and event participants. People without email consent are skipped with a warning, and duplicates across audiences are removed.
Related features
Segments
Live audiences built from rules: people join and leave on their own as they buy, open, attend or move
Pre-sale sign-ups
Collect emails and phone numbers before tickets go live, so launch day starts with a list, not from zero
Automations
Flows that run on their own when fans follow, buy, abandon a cart or have an event coming up