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89 features · Free for organizers hosting on Trybe · English & French

Ticketing, marketing and audience tools for event organizers and promoters

Everything Trybe does, in plain words. Sell tickets and receive 100% of the ticket price, fill the room with email, SMS and Instagram DMs, and keep every fan in a community you own. Selling tickets somewhere else? The marketing toolkit works on its own with Launches.

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Categories

  • Sell tickets

    11 features

  • At the door

    5 features

  • Your event page

    11 features

  • My Page

    9 features

  • Email & SMS

    11 features

  • Automations

    6 features

  • Instagram DMs

    3 features

  • Meta ads

    7 features

  • Your audience

    9 features

  • Get paid

    6 features

  • Reporting

    8 features

  • Team & account

    3 features

Sell tickets

Tiers, bundles, pre-sale, paid waitlist, exclusive events, passes, promo codes and add-ons — free for organizers hosting on Trybe.

  • Ticket types & tiers

    Set up free and paid tiers with prices, quantities, limits and sale windows, all on one event page

  • Bundle tickets

    Sell tables and group packs as one tier that includes several tickets, each with its own QR code

  • Early-bird pricing

    Reward early buyers with a cheaper tier that closes on a date or when it sells out, then open the next one

  • Entry windows & early access

    Give a tier its own entry window so the door scanner accepts it only between the times you set

  • Pre-sale sign-ups

    Collect emails and phone numbers before tickets go live, so launch day starts with a list, not from zero

  • Paid waitlist

    When a tier sells out, fans join with their card on hold; you accept and the ticket is issued and charged

  • Exclusive events

    Fans request to attend with a profile and a payment hold; you approve who gets in before anyone is charged

  • Season passes

    Sell one pass that covers several of your events: one QR code, scanned once per event, in the fan's wallet

  • Promo codes

    Percentage or fixed discounts with limits, dates and tier targeting, shareable as a link that applies the code

  • Add-ons & upsells

    Offer merch, upgrades and extras in the same checkout as tickets, each with its own price and stock

  • Merch & products

    List products with a photo, description, price and stock, and sell them next to tickets in one checkout

At the door

Door sales from a QR code, scanning with your phone, guest lists and orders — no extra hardware.

  • Door sales (Trybe Pass)

    Print one QR code at the door: walk-ups scan it, pay on their phone and get a ticket, no app or account needed

  • QR tickets & wallet passes

    Every ticket carries a unique QR code, by email, in the app and in Apple or Google Wallet, valid for one scan

  • Door scanning app

    Staff scan tickets with their phone camera from a shared link: instant result, reason on failure, live count

  • Guest lists

    Add comps, plus-ones and VIPs by name, email or phone; they get a QR or check in by name at the door

  • Orders

    Every order for an event in one place: search by name, email or phone, refund, resend the ticket, export

Your event page

Cover video, animated themes, gallery and line-up, event chat, secret location, FAQ, co-hosts and promoter links — the page fans land on, on the web and in the app.

  • Publishing, drafts & unlisted events

    Build the event as a draft, publish when it is ready, keep it link-only or announce the date later

  • Event page editor

    Cover or video, theme, gallery, line-up, FAQ, venue map, chat and checkout questions, live on trybe.fm

  • Event themes

    Animated looks for your event page, from floating emoji and fireworks to Halloween and Soirée collections

  • Gallery & line-up

    Photos and video in a bento grid, plus the artists playing with their Instagram, on your event page

  • Secret location & dates to be announced

    Sell tickets before the venue or the date is public, then reveal it by editing the event

  • Event chat, RSVP & Connect

    A group chat for ticket holders, a going count with RSVP, and Connect so fans find company for the night

  • Checkout questions

    Ask fans what you need to know before they pay; answers land on the order and in Community

  • Co-hosts

    Invite another Trybe organization: they see the event, appear on the page and check people in at the door

  • Promoter links

    A tracked link per promoter, per event: clicks, tickets and revenue, and orders marked Referred by

  • Sharing & link previews

    Share an event or My Page to WhatsApp, X, Facebook, LinkedIn or Instagram, with a rich preview every time

  • Launches

    Promote an event that sells tickets on Eventbrite, Dice, Shotgun or a venue site with the whole Trybe toolkit

My Page

Your link in bio, built to win subscribers: 10 link designs, 24 themes, events, passes, pre-sales, gallery, music and blog — with analytics and your own subdomain.

  • My Page (link in bio)

    Your page at trybe.fm/yourname, built to turn visitors into subscribers: events, links, gallery, music

  • Subscribe form & followers

    Turn visitors into subscribers you can email and text, from My Page and from every event page

  • Link designs

    Ten link card designs, created from an event, a Launch or any URL, with every click counted

  • Themes & design

    24 theme presets, Classic or Hero header, wallpapers, solid, glass or outline buttons and your own font

  • Events, passes, pre-sales, gallery & blog

    Sections that sell tickets and passes, collect pre-sale sign-ups and show your nights, all on My Page

  • Music on My Page

    Embed Spotify, SoundCloud and Apple Music tracks or playlists on My Page, in as many sections as you like

  • Replicate your Linktree

    Paste your Linktree or Beacons URL and Trybe rebuilds the links and the look as your My Page in a minute

  • My Page analytics

    Views, unique visitors, subscribers, where visitors come from and where they are, for any period you pick

  • White label

    Your My Page and event pages on yourname.trybe.fm with your logo, colours and font

Email & SMS

Campaigns, 100 templates, scheduling, targeted sends, event updates and the analytics behind every message.

  • Email campaigns

    Write to your whole community from the same dashboard as your tickets. Free for organizers on Trybe

  • Email templates & builder

    100 templates for nightlife and social events, a drag-and-drop builder and version history

  • Campaign scheduling

    Schedule an email for a date, time and time zone, then change your mind before it goes out

  • Smart Send & quiet hours

    Spread email delivery over 1–2 hours and keep texts inside 8 AM–9 PM in the recipient's local time

  • Targeted sends

    Send each campaign to the right people: participants, subscribers, lists, locations or saved segments

  • Email analytics

    Delivered, opened, clicked, purchased: what every email campaign did, down to the person

  • SMS campaigns

    Text your community with a tracked link, the price shown in tokens before you press send

  • SMS scheduling

    Schedule a text for a date, time and time zone; quiet hours keep it between 8 AM and 9 PM

  • SMS analytics

    Delivered, failed, opt-outs and clicks for every text, plus purchases and revenue

  • Event updates

    Tell every ticket holder about a schedule change, door info or a new line-up, by email or text

  • Event reminders

    Ticket holders get a reminder before the event; add your own by campaign or automation

Automations

Follow-ups that send themselves when fans act: welcome, purchase confirmation, abandoned cart, reminders, feedback — with guardrails and revenue attribution.

  • Automations

    Flows that run on their own when fans follow, buy, abandon a cart or have an event coming up

  • Ready-made automations

    Eight automations set up by Trybe: welcome, confirm, thank, recover carts, ask for feedback. Free to run

  • Abandoned cart recovery

    Trybe notices a cart that was started but not paid and brings the fan back by push notification or email

  • Triggers & actions

    Ten triggers, seven actions, waits and if/otherwise branches: build the exact flow you have in mind

  • Guardrails & consent

    A daily cap per person, honoured unsubscribes, stop rules on every wait and quiet hours, enforced by Trybe

  • Automation revenue attribution

    Every automation declares its goal and claims revenue only when it can prove it: promo code, link or inferred

Instagram DMs

Someone comments TICKETS on your post; Trybe sends them the link while you are still on stage.

  • Instagram DMs

    Someone comments TICKETS on your post; Trybe sends them the link by DM while you're still on stage

  • Instagram icebreakers

    Up to 4 suggested questions when someone opens a DM with you, each answered automatically

  • Instagram DM analytics

    Sends, views, clicks and revenue for every DM rule, with its status at a glance

Meta ads

Facebook and Instagram ads created from your event, with tickets sold verified at checkout — you pay Meta directly.

  • Meta ads with ticket attribution

    Facebook and Instagram ads created inside Trybe, with tickets sold verified at checkout next to Meta's numbers

  • Tickets sold, verified at checkout

    Every ad gets its own tracked link; Trybe counts the orders that came through it at checkout, never modelled

  • Audiences & budget

    Audience prefilled around your venue, age range, gender and Advantage+, with a daily budget from $5 a day

  • Ad creative in minutes

    Pick two to four visuals from your cover, gallery or Instagram; Trybe drafts the text; each becomes its own ad

  • Sales and awareness campaigns

    Sell tickets optimises for checkouts and purchases; Get the word out optimises for reach. Pick per campaign

  • Meta Pixel & Conversions API

    Your Meta Pixel on the event page and checkout, browser and server, so Meta ads optimize on real purchases

  • Ads dashboard & billing

    Spend, reach, clicks and verified tickets in one view, a seen-to-sold funnel, alerts and your Meta billing

Your audience

Community (CRM), segments, lists, promoter links, feedback surveys and the Audience API.

  • Community (CRM)

    Everyone who bought, joined or subscribed, in one list you own, with orders, spend and consent

  • Contact search & filters

    Filter your community by any column, see the actual people, then email, text, list or segment them

  • Segments

    Live audiences built from rules: people join and leave on their own as they buy, open, attend or move

  • Lists & audience templates

    Lists you control, fed by imports, sign-ups, pre-sales and automations, plus ready-made segment templates

  • Behaviour filters

    Target by what people did: events attended, tickets bought, campaigns opened or clicked, spend

  • Location targeting

    Reach fans by city, country or language, and know the SMS cost split before you send

  • Audience insights

    Know who your crowd is: age, city, country, language, events attended and spend, from real data

  • Feedback surveys

    An anonymous post-event survey with ratings, NPS and open answers, sent by campaign or link, read per event

  • Audience API & API keys

    Let your website form, lead tool or partner push contacts and list members into Trybe with scoped API keys

Get paid

Checkout, currencies, payouts on your schedule, taxes, exports and refunds.

  • Payments & checkout

    Cards, Apple Pay, Google Pay and Mobile Money at checkout, 0% platform fees for organizers hosting on Trybe

  • Currencies

    Price each event in its own currency from 119 codes, and see all your revenue converted to one base currency

  • Payouts

    Request a payout any time, or set daily, weekly or monthly payouts; funds clear 7 days after each sale

  • Taxes

    GST, QST or VAT with rate and registration number, shown as its own line at checkout and paid out separately

  • Exports

    Export orders, tickets and tax as CSV per event or organization-wide, plus attendee lists in PDF or Excel

  • Refunds

    A refund policy per tier, full or partial refunds from the order, and fan requests you review within 48 hours

Reporting

Live event dashboard, revenue, funnels, traffic sources and campaign ROI.

  • Live event dashboard

    Tickets sold, net revenue, orders, going count, check-ins, sources and promo codes, updating while you sell

  • Event revenue

    Net sales, orders, refunds and tax per event and per ticket type, with no fee lines, because buyers pay them

  • Organization reporting

    Gross sales, refunds, tickets, visits and orders across all your events, in your base currency, as CSV

  • Page views & conversion

    See how many people viewed your event page, how many started checkout and how many bought

  • Funnels

    Sent → Opened → Clicked → Purchased for campaigns, views → checkout → bought for events, seen → sold for ads

  • Traffic sources & attribution

    Every campaign link, promoter link, DM and ad is tracked, so each order and contact shows where it came from

  • Campaign analytics

    Delivered, opened, clicked, purchased, opted out and revenue earned, per email and SMS campaign

  • Campaign ROI & revenue

    For every token spent, what a campaign earned: revenue over time, average order value, revenue per recipient

Team & account

Seats, roles, co-hosts and passwordless sign-in.

  • Team seats

    Invite teammates by email with a role, see who is active or pending, and change their access at any time

  • Roles & permissions

    Administrator, Editor and Viewer roles, or custom permissions per area, down to each event feature

  • Secure sign-in

    No password to remember: sign in with a code sent to your phone or email, or with Google or Facebook

Free for organizers hosting on Trybe.

0% platform fees, unlimited emails, bonus tokens for texts, one team seat and your My Page. Promoting an event sold elsewhere? Start with a Launch.

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