Email campaigns for organizers and promoters: pick an audience, start from one of 100 templates, send now or later, then see who opened, clicked and bought.
Free and unlimited for organizers hosting events on Trybe
100 templates built for nightlife and social events, plus your own
Every link is tracked and UTM-tagged, so orders show their source
Smart Send spreads delivery over 1–2 hours to protect deliverability
Per-campaign results: delivered, opened, clicked, purchased
Email campaigns let organizers and promoters send email to their community from the same dashboard that runs their events. Email is free and unlimited for organizers hosting events on Trybe; emails to a launch audience (an event ticketed elsewhere) or a newsletter cost 1 token each. You choose who receives the campaign: contacts, subscribers, participants of an event, a list or a saved segment, and duplicates are removed automatically. You start from one of 100 Trybe templates or one of your own saved designs, edit it in the builder, send yourself a test, then send immediately, use Smart Send (delivery spread over 1–2 hours) or schedule a date and time. Every email carries a locked unsubscribe footer, and every link is tracked with UTM parameters so purchases can be traced back to the campaign. After sending, the campaign page shows delivered, opened, clicked and purchased counts; revenue and ROI figures exist for tickets sold on Trybe.
Choose contacts, subscribers, an event's participants, a list or a segment. Trybe shows the number of unique recipients.
Start from one of 100 Trybe templates or a saved design, then edit the text, images and links in the builder.
Send yourself a test, then send now, use Smart Send or schedule a date, time and time zone.
Follow delivered, opened, clicked and purchased on the campaign page, and follow up with people who clicked but did not buy.
Nothing, for organizers hosting events on Trybe: email is free and unlimited. If you promote an event ticketed elsewhere (a launch) or send a newsletter, each email costs 1 token; tokens are $0.80 per 1,000 and never expire.
Any audience in your Community: all contacts, subscribers, participants of an event, a list (including pre-sale sign-ups and imports) or a saved segment. You can combine several; Trybe removes duplicates and skips people who have not consented to marketing email.
No. Promoters and organizers whose events are ticketed elsewhere create a launch and reach its audience by email. Revenue attribution, however, only exists for tickets sold on Trybe.
Yes. Start from one of 100 Trybe templates or build your own in the drag-and-drop builder and save it under My templates. Version history lets you restore an earlier version.
No. The footer is locked on every marketing email to meet CASL, CAN-SPAM and GDPR requirements, and it protects your deliverability: a one-click unsubscribe is better than a spam report. Event updates to ticket holders use a separate transactional purpose.
Every link in the email is tracked, so an order placed after a click is attributed to the campaign. The campaign page shows a Sent, Opened, Clicked, Purchased funnel; the Revenue tab (revenue, ROI, average order value) covers tickets sold on Trybe.
“Email campaigns generate 40% of our total ticket sales. We send early bird offers to our 25,000 subscriber list and sell 500-800 tickets within 24 hours every time. The A/B testing increased our open rates from 18% to 26%. Best ROI of any marketing channel.”
“Ran a 6-month email campaign for our festival. Lineup announcement email had 31% open rate and drove 2,000 ticket sales in the first weekend. The automated sequences sent reminder emails without us touching anything. Saved our marketing team 40 hours of manual work.”
“Built my email list to 15,000 fans over 2 years. When I announce new tour dates via email, I sell 200-300 tickets before even posting on Instagram. The personalization features make every fan feel special - "Hey Marcus, you came to 4 of my shows last year!"”
“The drag-and-drop builder is so simple that our intern creates beautiful campaign emails in 10 minutes. No design skills needed. We send 2-3 campaigns per week to our 8,000 subscribers promoting different shows. Email drives 35% of our ticket revenue.”
“Segmentation is powerful. We send different emails to NYC fans versus LA fans, highlighting shows in their city. Open rates jumped from 15% to 28% when we started segmenting. The revenue tracking shows exactly which campaigns work best.”
100 templates for nightlife and social events, a drag-and-drop builder and version history
Send each campaign to the right people: participants, subscribers, lists, locations or saved segments
Delivered, opened, clicked, purchased: what every email campaign did, down to the person
Free for organizers hosting on Trybe. No credit card, two-minute setup, works in English and French.